Prima TV bought a format similar to Big Brother, actually a highly improved formula of the reality show. The TV bought Utopia from Talpa, production company founded by John de Mol (that created the formats Big Brother and The Voice), according to TBI Vision.
The show lasts a year and involve 15 participants that will try to create a perfect society starting from scratch.
Utopia is supposed to be one of the main shows to run on Prima TV this autumn
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